For the past couple of years, my main focus has been at Commonwealth//McCann working to generate content and assets for Chevrolet Global. Most recently, I've been working on a large package of videos that describe features of two key global vehicles - Cruze and Equinox. These video content packages are designed to be modular. They are comprised of long-form videos combining multiple features. In addition, each feature has its video. On top of all of that, we condensed the message down to quick gifs to get the conversation rolling. We finished each video in English and provided markets with editable clean versions to be translated and finished locally. Couldn't have done it without an amazing producer, a hard-working production company, and a tireless team and client. To tell each story accurately was a challenge beyond that of any commercial I've created.
Equinox Technology Longform - 1/3
Equinox Safety Longform - 2/3
Equinox Comfort Longform - 3/3
Cruze Features Longform - 1/1